A · Where they were
A team fighting child malnutrition with a logo that said nothing about who they help.
Sanuteam · Health · Therapeutic nutrition · Latin America · 2026 · Rebrand
Sanuteam. Opened the hands of a team fighting malnutrition.
B · Where we took them
A brand that opens its hands: In your hands.
The insight
Their work happens hand to hand.
The challenge
A team fighting child malnutrition with a logo that did not say who they help or how.
The move
A symbol built from giving and receiving, a platform called In your hands, and a warm system made for field work, social posts and partner co brands.
Context: Therapeutic nutrition programs.
Who did what
Nicolas orchestrates. The Brains execute.
Nicolas
Founder & Brand Orchestrator
Platform: In your hands
Primal Branding, voice and the brand idea.
Researcher
Know your market in 72 hours.
Brand research
Research on the team, its audiences and the field before a single sketch.
Marketer
A content engine that sells.
Social pieces
Posts and 10 second videos in 9x16, 1x1 and 4x5.
Creator
A brand people remember.
Symbol and manual
Logo architecture, variants and a 30 page manual.
Brand film
New branding video.
Builder
A website that works while you sleep.
Website proposal
A complete site, ready to review.
Made by the four Brains · reviewed by Nicolas
The result
Final brand, 30 page manual, social pieces in three formats and a full website proposal.
Figures reported by the client.
Next step
Let me build your Braintrust.
Tell me where your brand is today. We start with a strategy session. Questions first? Write or call me directly.
- nicolas@braindy.co
- +1 669 263 3378
- braindy.co · Silicon Valley, California